DFW; My competition is the NFL and MLB

by Sergio Non | source: usatoday.com

Sergio Non: You decided to attend Strikeforce's first major show after the acquisition. You said you didn't want to make people feel uncomfortable in the locker room. When did you decide that wouldn't happen if you showed up?

DFW: I didn't go to the first show ... Listen, I own the f------ thing. At some point, you've got to get over it, you know what I mean?

SN: So what are you good at?

DFW: Who knows? Who knows what I'm good at. I don't know. I love this s--- and for me to sit around and talk about what I think I'm good at is a little weird for me.

SN: Well, you said that's how you divide it up. So...

DFW: Yeah, we do. We do.

Here's what I'm not good at: Sitting in f------ meetings all day. I don't have the attention span. I've got ADD. So I can't sit in meetings all day.

Lorenzo? Lorenzo's a meeting machine. He knocks out all these meetings. Then me and Lorenzo get together later and he updates me on what happens in these meetings, and we pull the trigger and make decisions.

SN: Six years ago, you and Pride Fighting Championships were the two biggest MMA companies on the planet. If Pride hadn't run into its own troubles and remained viable, there still might be two big companies instead of one. Is that a situation you could have lived with?

DFW: Yeah. We lived with it for a long time. ... The reality is, there really hasn't been anything since Pride.

Pride was the one that was the big competition. They put on all these big fights. They actually created stars, much like we do.

Could I have lived with that? I did live with it. I lived with it for years.

It's fun. I like the competition. I love it. I f------ thrive on it. That's the s--- that gets me up in the morning. Make no f------ mistake about it. I am a competitor and I like to compete.

... I also feel like we compete against other sports leagues. We look at other sports leagues and say, "Ok, we can be this big or bigger. How do we do it? How do we get up every day and work and push the envelope and take it to the next level?"

It's hilarious to me that when all the media and the fans talk about stuff -- when you guys talk about Strikeforce and Affliction and IFL and all these other guys that were out there. Come on, if that's seriously what you guys think is our f--- competition, you guys are f------ way out of the loop. Way, way, way, way out of the f------ loop.

My competition is the NFL. My competition is Major League Baseball. My competition is these other networks.

I look much bigger than that.

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Image courtesy of insidefighting.com


tags: UFC   Dana White   


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Recent Comments »

bsrizpac site profile image  

4/17/11 7:17 PM by bsrizpac

lol@rugby not drawing crowds.WOW. MMA fans are high as per usual.And American Football will alwasy own the UFC.Dana wishes he was Darth Stern.

SudburyBJJ site profile image  

4/15/11 10:40 PM by SudburyBJJ

MLB sucks. Loved the first padball video...those cheerleaders might have been the ugliest bunch I`ve seen on the sidelines in a while.I`m a fan of DFW...fuck the haters.

Squatdog site profile image  

4/15/11 5:55 PM by Squatdog

80,000 in attendance at San Siro to watch Italy play the All Blacks:Meanwhile in Padball...LOL!

FSMA site profile image  

4/15/11 5:17 PM by FSMA

Spoken like a true professional...It's laughable at best to wonder why the UFC will never be that big. The President carries himself like a drunken immature frat kid.

FSMA site profile image  

4/15/11 5:17 PM by FSMA


CindyO site profile image  

4/15/11 5:08 PM by CindyO

 He dayum sure did=) Cindy

GingerWhinger site profile image  

4/15/11 8:26 AM by GingerWhinger

a Rugby match can draw more fans in Italy (a place where hardly a fuck is given about rugby except for in the northern region) at San Siro than the biggest UFC event featuring GSP in Canada.ESPN announcers cringe when they're forced to show MMA highlights. They look like they need a shower and always say something to one another like "You like this kind of thing?"

EvilMaster site profile image  

4/15/11 4:16 AM by EvilMaster

Yeah, it's up there with the dumbest shit he has ever said for sure. Just the operating expenses including athelte and staff payrole in a year for a single team, is worth more than everything under the Zuffa banner.Though, If lorenzo were to sell out everything he owns in MMA for what it's worth, he would probably have enough money to buy a team. So the UFC isn't a joke, it's pretty big.

Humphrey site profile image  

4/15/11 4:02 AM by Humphrey

lol at the deulusion here. MMA is still very much a fringe sport, it's nowhere near mainstream, and frankly, isn't even competition to the least popular mainstream sport there is (NHL).I can see why he says stupid shit to hype things, but you're gullible if you really believe he thinks the UFC is competing with the NFL. If it is, he's an epic loser in that competition.one team in the entire NFL is worth more than the entire UFC. ONE team, not the league.

EvilMaster site profile image  

4/15/11 3:53 AM by EvilMaster

Interviewer: Excuse me Mr NFL, did you know that Dana White says that you are his only competition and that he plans on being bigger than you?NFL: Who?Interviewer: Dana White! The President of the UFC!NFL: That TV show?Interviewer: YeahNFL: The Undertaker is awesome! I love that guy. Stone Cold is cool as well. Interviewer: No no...UFC!! Not WWE!!NFL: Who?Interviewer: Never mind. Thanks for your time.NFL: Here's a jersey. Have a great day.