UFC adds Boston Pizza for multi-year sponsorship

by Chris Powell | source: marketingmag.ca

The “Ground and Pound Burger” or the “Octagonal Pizza” may soon be headed for the menu at Boston Pizza.

The casual dining chain has entered into a “multi-year” sponsorship agreement with the world’s foremost mixed martial arts organization, Ultimate Fighting Championship (UFC).

The deal makes the national chain – which operates more than 340 restaurants coast to coast – an exclusive partner of UFC in Canada. According to the two parties, the deal will provide Boston Pizza patrons with an “enhanced UFC experience” that could potentially include in-restaurant appearances by UFC fighters as well as UFC-related menu items.

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Recent Comments »

greco yeoman site profile image  

7/21/11 9:38 PM by greco yeoman

I heard you get a free soda if you order a Whopper Jr. Dos Santos

ChrisBJJ site profile image  

7/21/11 9:28 PM by ChrisBJJ

I hope they add Jon Fitch & Chips

Inaction Jackson site profile image  

7/21/11 8:10 AM by Inaction Jackson

The only good pizza, is NY pizza anyway.

ChrisBJJ site profile image  

7/21/11 8:03 AM by ChrisBJJ

I wonder if they will introduce the Bruce Buffet

molsonmuscle360 site profile image  

7/20/11 10:17 PM by molsonmuscle360

Boston Pizza for those that don't know, is actually a Canadian company originally from Edmonton Alberta. The guy that owns it is also on the TV show Dragons Den (same thing as Shark Tank, been on here longer...actually the main guy always on Shark Tank is on ours as well since he's Canadian..O'Leary or whatever)There food is mid-range family style fair. They have some decent food but it's mostly crap.

Hong Kong Phooey site profile image  

7/20/11 10:08 PM by Hong Kong Phooey

NYC- YES Chicago - YES Boston Pizza ?

Deaf Forever site profile image  

7/20/11 8:04 PM by Deaf Forever

This exactly.This deal might bring me back.

GoodFightGoodNight site profile image  

7/20/11 7:20 PM by GoodFightGoodNight

 CT pizza FTW!

lookoutawhale site profile image  

7/20/11 7:10 PM by lookoutawhale