GSP Armour39 commercial


 You've never trained this way. Nobody has. Introducing Armour39™.

Under Armour has always touted the scientific underpinnings of its sports apparel. From moisture wicking to heat trapping and everything in between, the company is quick to assert that it isn't just another athletic clothing company. But, performance enhancing shirts and pants have their limitations and, arguably, performance monitoring is a far more interesting and burgeoning field.

Armour39™ tracks heart rate, calories burned, real-time intensity, and WILLpower™.

WILLpower™ is the first true measure of an athlete. It boils your workout down to a single score 0.0-10.0.


tags: UFC   GSP   Georges St-Pierre (detail)  video   

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Recent Comments »

torquemada site profile image  

2/17/13 10:38 AM by torquemada

It looks like a net toy, but that's it. There are other monitors that are wrist units that you can wear all day and measure everything except "willpower."

Brian J DSouza site profile image  

2/17/13 9:32 AM by Brian J DSouza

To be a fighter like GSP, you need heart. No amount of high-tech gadgets can compensate or overcome a deficiency there. Glad GSP (and the UFC?) is getting paid.

blupitt site profile image  

2/17/13 9:26 AM by blupitt


Publicnoose site profile image  

2/17/13 9:20 AM by Publicnoose

It will say work harder you gassed out lazy douchebag. Giving me motivation

torquemada site profile image  

2/17/13 9:20 AM by torquemada

Apparently not. :)It just comes up with a number based on current hr vs max hr.

ranier wolfcastle site profile image  

2/17/13 9:17 AM by ranier wolfcastle

nice lookin female

MagSlim site profile image  

2/17/13 9:15 AM by MagSlim

Someone badass enough to hit a heavy bag without gloves.

letsgobois site profile image  

2/17/13 9:09 AM by letsgobois

Clearly you don't have the will to understand what it really does.

torquemada site profile image  

2/17/13 9:06 AM by torquemada

So It's a hr monitor that costs a few hundred bucks and is the old style chest strap?

4whatitsworth site profile image  

2/17/13 9:03 AM by 4whatitsworth

So to be in an Underarmor commercial, you either have to be a world class fighter, p4p top 4... or just be some skinny bitch with an ass that dont quit. Gee, women have it hard./s