Last night the UFC on FOX 7 was the second time Benson Henderson defeated his lightweight title on the network, and although the ratings were slightly lower, it was still a strong showing according to Dave Meltzer of MMAFighting.com:
The question of how important promotion of UFC events on NFL games is for the FOX network shows was answered in the affirmative Saturday night. But it's not a huge difference and the Benson Henderson vs. Gilbert Melendez lightweight title fight showed a quality UFC event will do well outside the NFL season.
Based on the fast nationals, the seventh UFC on FOX event did 3.31 million viewers and a 1.5 rating in the 18-49 demo. That number isn't far off the fast national numbers of the two previous shows. The Jan. 26 show, headlined by Demetrious Johnson vs. John Dodson for the flyweight title, including top draw Quinton "Rampage" Jackson for support, did 3.77 million viewers on the fast nationals and a 1.8 in 18-49s. The Dec. 8 show headlined by Henderson vs. Nate Diaz for the lightweight title, featuring top draw B.J. Penn, did 3.41 million viewers and 1.6 in 18-49s.
read entire article...
MMA gear now available at the UG Store