Pettis joins Team Wheaties


Part of getting the UFC main stream is gaining new 'blue chip' sponsors for itself and athletes. The UFC has acquired advertising partnerships with Harley Davidson and some athletes have global sponsorship deals with Nike and Reebok. 

Today the cereal brand 'Wheaties' announced that lightweight champion Anthony Pettis would be joining the team, which is great to see for fans of the sport:

The announcement came today via the official Twitter for Wheaties, but no other details of the partnership have been announced.


tags: Anthony Pettis (detail)  


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Recent Comments »

Pessimist_Pete site profile image  

6/26/14 12:25 AM by Pessimist_Pete

Gatorade is just sugar and water

FTUGTT_Mix6APlix site profile image  

6/25/14 6:52 PM by FTUGTT_Mix6APlix

My vtfu for the day.

JeffersonDArcyChoke site profile image  

6/25/14 6:22 PM by JeffersonDArcyChoke

I want the DFW "Your an Egg!" farm fresh organic eggs.

jaytrainwreck site profile image  

6/25/14 1:13 PM by jaytrainwreck

General Mills owns the Wheaties.

UGCTT croy_00 site profile image  

6/25/14 12:26 PM by UGCTT croy_00

Well, they were successful at one thing. Until I seen this, I thought they had gone out of business in the 80's.

TeamRenzo site profile image  

6/25/14 12:13 PM by TeamRenzo

Good for him!I first read the thread title as joins "Team Whities"...

MediumRareMistake site profile image  

6/25/14 11:55 AM by MediumRareMistake

I set em up and you knock em down! Lol

yellow's alphamalesouth site profile image  

6/25/14 11:27 AM by yellow's alphamalesouth

I think its great that wheaties is sponsoring fighters. Im just curious to know gow they are still in business.I work at a grocery store. I dont think ive ever stocked a case of wheaties and in 6 years I honestly cant remember ringing up more than a couple boxes.My guess is theyre owned by post or kelloggs and theyre being propped up

The Winter Soldier site profile image  

6/25/14 9:37 AM by The Winter Soldier

Wheaties are horrible for you. Shit grains, sugar, salt, and corn syrup are the 4 main ingredients. Breakfast of Champions, my ass. Fuck Wheaties.

Billyz site profile image  

6/25/14 8:37 AM by Billyz

Anything like this I view as positive. Good for him.