In addition to streaming on Facebook, the first five preliminary-card bouts from Saturday's UFC 131 card also will stream for free on YouTube.
Sources told MMAjunkie.com the organization simply wanted to widen its audience, reach non-Facebook users, and provide another platform that's very mobile-device-friendly.
YouTube never previously has streamed UFC events, but back in April, the video-sharing giant announced its intention to stream live concerts, interviews and sporting events. The UFC is one of the first sports organization to take advantage of the technology.
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Free YouTube streams begin at 5:50 p.m. ET
Mike Massenzio vs. Krzysztof Soszynski
James Head vs. Nick Ring
Dustin Poirier vs. Jason Young
Joey Beltran vs. Aaron Rosa
Darren Elkins vs. Michihiro Omigawa
Spike TV UFC Prelims begin at 8 p.m. ET
Yves Edwards vs. Sam Stout
Jesse Bongfeldt vs. Chris Weidman
PPV main card begins at 9 p.m. ET
Junior Dos Santos vs. Shane Carwin
Kenny Florian vs. Diego Nunes
Jon Olav Einemo vs. Dave Herman
Demian Maia vs. Mark Munoz
Donald Cerrone vs. Vagner Rocha
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