The numbers are in and week three of The Ultimate Fighter: Team Jones vs. Team Sonnen drew 1.2 million viewers, according to MMAWeekly.com industry sources.
Although that is still a strong number, it has to be a little disappointing for UFC brass that heavily promoted what will likely be the knockout of the season.
The season opened strong at 1.51 million viewers for the two-hour premier, but is currently averaging 1.34 million viewers per episode, three weeks into the season.
That is still well above season 16, which had yet to draw a million viewers to a single episode by its third week.
read entire article...
Immediately after posting this story on the Underground, UFC President Dana White refuted the story on the Underground
Story is a crock of shit we broke the demo ratings record on Tuesday and were celebrating the number. These "MMA Media" should learn about what ratings mean before reporting stupid shit.
read entire thread...
MMA gear now available at the UG Store