Silva no-shows media event, fined $50,000 by UFC

 

 Although as a professional MMA athlete your primary job is to train and show up on fight night, another part of your job is talking to the media and being available to hype the event. Although it may not be your favorite part of the job, media events are a big part of the hype machine that the UFC has built to bring in fans and get people excited an event. For the most part the athletes are more than happy accomodate, as more fans and more viewers leads to more dollars.

Sometimes, however, for one reason or another, an athlete will make a wierd decision to miss such an event, as did UFC middleweight champion Anderson Silva today:

Silva (33-4 MMA, 16-0 UFC) was scheduled to talk with a few of Los Angeles' largest media outlets on Tuesday but ultimately skipped the session and instead flew home to his native Brazil.

"We had a full media day set up for him in Los Angeles, and he just decided he didn't want to do it, so he's being fined $50,000," UFC President Dana White told USA TODAY Sports and MMAjunkie.com (www.mmajunkie.com).

"He doesn't like talking to the media, but it's part of his contractual obligation," White said. "Everybody wants more money, more money, more money, but nobody wants to sell the fight or go out and talk to the media. Talking to the media is part of your job, whether you like it or not."

Silva was scheduled to appear on local TV and radio stations, as well as a luncheon with more than a dozen Los Angeles-area newspapers and websites.

read entire article...

Related MMA gear from the UG Store

 

UFC Elite Series MMA Training Gloves

UFC Elite Series MMA Training Gloves

$89.99 $62.99

Elevation Training Mask 2.0

Elevation Training Mask 2.0

Only $79.99

 

tags: Anderson Silva (detail)  Zuffa   



Get the MMA Underground app. for iPhone and Andriod devices.
iPhone Application Andriod MMA Underground Application

Recent Comments »

paluka site profile image  

5/8/13 4:38 AM by paluka

question. What if he says no to the fine?How can a corporation fine you? Isn't that left to the courts?

KingofBJJ site profile image  

5/7/13 2:20 PM by KingofBJJ

Well, he did say that Weidman should never have gotten a shot, so I can't really blame him for not being motivated to come.What's the UFC going to do, cut him? He's the best champion in UFC history.

PrestigeWorldwide site profile image  

5/7/13 11:10 AM by PrestigeWorldwide

This is just a dick swinging contest that's all. Anderson thought he could dismiss himself bc he's Anderson silva. ZUFFA had to put him put him back in line. Shit happens.

2xAA site profile image  

5/7/13 10:42 AM by 2xAA

stick to your day job.....which you probably aren't very good at either

RazorMMA site profile image  

5/7/13 9:46 AM by RazorMMA

I agree.

FightToLive site profile image  

5/7/13 9:44 AM by FightToLive

Srry lastt line should have read.....He should be proud to represent the UFC and have the opportunity to be in front of such a BIG Press!!

FightToLive site profile image  

5/7/13 9:42 AM by FightToLive

There is a lot more to being a champion then just showing up for the Fight?Great call Dana! It's called respect guy's and doing your fuking job!I would be proud to represent the UFC and have the opportunity to be in front of such a BIG Press!!

epwar site profile image  

5/7/13 9:17 AM by epwar

Yeah, but when they did Condit vs. Diaz they actually rewarded Diaz with $300,000 to show up to a press conference and actually do what other people do for no money.  And people wonder why he is the way he is. http://www.mixedmartialarts.com/news/405089/The-300-Nick-Diaz-bonused-300k-for-fulfulling-UFC-143-media-duties    

eljamaiquino site profile image  

5/7/13 8:03 AM by eljamaiquino

Pretty savvy imo. Mayweathwer did the same to Guerrero. Silva already is getting mad sponsor money. Any promotion on his part is just giving money to Weidman. Just go train while Chris is stuck talking to media for hours. He might just turn in a Leites\Maia performance too.



 

The newest MMA equipment and apparel!
The best MMA gear and apparel on sale now!
Revgear MMA gear and apparel