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UnderGround Forums >> UFC Fight Pass on the verge of tripling viewers


2/25/14 2:06 PM
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2172 The total sum of your votes up and votes down Send Private Message Add Comment To Profile

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http://mmajunkie.com/2014/02/with-official-launch-this-week-ufc-bullish-on-new-fight-pass-digital-network/

“When we built our business model for this we looked at our numbers on Facebook, we looked at our numbers that were watching free prelims, we looked at the number of people that would come to the UFC.tv world and transact with a pay-per-view or an a la carte video, and we kind of put all that together and came up with numbers we thought were reasonable and justifiable to rely on,” Zelaznik said. “We’ve more than doubled it, and we’re coming up on the verge of tripling it.”
 
“For me, the trick is not only converting all these free subscribers to pay subscribers, it’s giving them content that will also keep them there,” Zelaznik said.
 
“There’s always an evolution of any of these digital offerings; look at what Netflix was in the beginning, or how HBO GO has morphed,” Zelaznik said. “But we believe the service is, even at this early stage, a vibrant, viable product that people will enjoy. We also know we’re going to work hard to continue to update and advance the user interface so that it becomes maybe a little more of a rich experience.”
 
"This is really just a way to get our content into the hands of our fans. Fight Pass is allowing the UFC to deliver more fights than it would otherwise deliver.”
 
2/25/14 2:08 PM
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Gfropr
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They should do a deal where if u have fight pass say 6 months you get a free PPV. Phone Post 3.0
2/25/14 2:08 PM
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Team GDP
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not really. he is saying they doubled and have almost tripled the estimate they made.

2/25/14 2:10 PM
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IAmNotImpressedbyYourStocktonSlap
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I believe it. A few of my friends that came over for 170 all signed up for fight pass Phone Post 3.0
2/25/14 2:11 PM
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BrattMamley
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sub

2/25/14 2:14 PM
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Bisping=Gatekeeper4Life
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I haven't subscribed yet. Until something unmissable comes on I won't be subscribing.

The egg of greed can get fucked! Phone Post 3.0
2/25/14 2:14 PM
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hendofanforlife
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That reminds me. 

2/25/14 2:15 PM
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MMALOGIC
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the funny thing is more people are watching facebook prelims now that it's behind a paywall than when it was free.

 

2/25/14 2:16 PM
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dabigchet
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there was the initial group that automatically had fight pass accounts because of previous UFC.tv purchases.

they have doubled or tripled since then during a period where subscription is free. anyone should expect that.

the question isn't who signed up now, it's who is sticking around after 3/1....
2/25/14 2:18 PM
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TheCrow13
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Where the fuck are the full strikeforce,wec, and pride events? If they are "constantly adding content" then a single event should have been posted by now.
2/25/14 2:19 PM
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EckY
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I cant believe they are charging people to watch the early prelims.

Fight Pass is a joke so far, dont even have apps sorted out yet, what a botched launch, just shows UFC fans will eat up whatever shit they are fed.
2/25/14 2:19 PM
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TUF China episodes are missing as well... and the Finale is this Saturday.

2/25/14 2:21 PM
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dabigchet
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wasn't international TUFs one of the listed benefits of UFC fight pass?
2/25/14 2:23 PM
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Morgz
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Still not on Apple TV Phone Post 3.0
2/25/14 2:23 PM
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Bisping=Gatekeeper4Life
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When's the full library going to get added Logic? At the press conference they said everything would go up.

Is there even a dark ages event available yet? That would at least be something. Phone Post 3.0
2/25/14 2:25 PM
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TheCrow13
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Bisping=Gatekeeper4Life - When's the full library going to get added Logic? At the press conference they said everything would go up.

Is there even a dark ages event available yet? That would at least be something. Phone Post 3.0

Ufc 1-16 is on there
2/25/14 2:28 PM
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hendofanforlife
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Okay, big time fail. first off, when i clicked the okay to unsuscribe, it took me to the fightpass homepage and logged me out. No confirmation page. No confimation popup or anything. So basically it was like starting a UG thread lol. 

So far, also no unsubscription email that i see and i checked my junk folder. For something involving credit cards and payments, to not have either or both of those is pathetic. 

 

2/25/14 2:32 PM
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dabigchet
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hendofanforlife - 

Okay, big time fail. first off, when i clicked the okay to unsuscribe, it took me to the fightpass homepage and logged me out. No confirmation page. No confimation popup or anything. So basically it was like starting a UG thread lol. 

So far, also no unsubscription email that i see and i checked my junk folder. For something involving credit cards and payments, to not have either or both of those is pathetic. 

 


yeah, i unsubscribed yesterday and noticed both of these. both very bush league.
2/25/14 2:36 PM
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hendofanforlife
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dabigchet - 
hendofanforlife - 

Okay, big time fail. first off, when i clicked the okay to unsuscribe, it took me to the fightpass homepage and logged me out. No confirmation page. No confimation popup or anything. So basically it was like starting a UG thread lol. 

So far, also no unsubscription email that i see and i checked my junk folder. For something involving credit cards and payments, to not have either or both of those is pathetic. 

 


yeah, i unsubscribed yesterday and noticed both of these. both very bush league.

so without me taking further steps, right now as a consumer I actually have no idea if it worked. 

2/25/14 2:38 PM
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hendofanforlife
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i am patiently awaiting mmalogics post expaining this as a valuable feature. Im sure he will also touch base on the incredible FightPassVideoViewerControlBarThatNeverGoesAway. 

2/25/14 2:39 PM
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Let me bang bro
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the dark ages are the 20s, not the early shows.
2/25/14 2:42 PM
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dabigchet
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well, you can log back in and see that you have no subscriptions, which gives you a reasonable level of safety that you aren't going to be charged.
2/25/14 2:42 PM
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gokudamus
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hes correct...1x3=3, tripled

2/25/14 2:55 PM
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DennisTheMenace
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Morgz - Still not on Apple TV Phone Post 3.0
If you have Apple TV you must have iPhone which can AirPlay to Apple TV. Works great with the UFC TV app, good quality Phone Post 3.0
2/25/14 3:04 PM
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hendofanforlife
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dabigchet - well, you can log back in and see that you have no subscriptions, which gives you a reasonable level of safety that you aren't going to be charged.

again. zero confirmation I wont be charged. No page that said it, no email. Its 2014 and I understand how hard it must be to autogenerate an email for this. Or a confirmation page/number. 

 

Right now we have: take their word on it because its not on the fightpass page.  Lol. 


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