My only guess is that its ego..."I'm not making a childish video game, I'm making a revolutionary statement through art!"
The problem is that they are too dumb to understand how to use media to get people to think about an issue, and instead just put forth this horribly transparent spoon fed narrative. Look at a TV show like The Wire...it'll make you question and think about many issues involving the war on drugs, policing, politics, the school system, etc but it does so by showing you all sides of an issue without cramming an agenda down your throat or making it some obviously forced part of the show.
Compared to something like battlefield v which just artificially injects the developers' idea of "diversity" in a context that makes no sense to the game. If they wanted to highlight the important role of women during WWII they could have easily done that through the campaign mode through reference to vital parts of the war effort that women actually were involved in. That would have made too much sense though.